North Tahoe Chamber participates in Take Care campaign |

North Tahoe Chamber participates in Take Care campaign

From left, North Tahoe Chamber members Valerie Lomeli, Marc Sabella, Ginger Karl and Meredith Nelson participated in the cleanup event.
Courtesy NLTRA |

KINGS BEACH, Calif. — North Lake Tahoe Chamber/CVB/Resort Association staff members completed a Highway Clean Up Day on Tuesday, May 19.

The section of highway is adopted by Chamber member Sierra Nevada Window Cleaning, and runs from Tahoe Vista to Kings Beach.

“With the Take Care campaign launch in the month of May, this was the perfect time for our staff to go out into the community and do our part and take care’ of beautiful North Lake Tahoe,” said Chamber Manager Ginger Karl.

The nonprofit Tahoe Fund, in partnership with the Lake Tahoe Outreach Committee, developed the Take Care campaign to help reduce human impact on the environment and promote a more responsible use of our great outdoors.

The campaign was designed for use in outreach efforts by public agencies, private businesses and nonprofit organizations in the region.

Aimed at residents and visitors, the campaign is a series of reminders that poke fun at the mistakes we all make when we’re not paying attention.

The initial launch includes messages for the 2015 summer season: general litter, cigarette butts and glass bottle litter, dog waste, fire safety, bear awareness, and aquatic invasive species prevention.

A Take Care Toolkit featuring digital files for all the messages is available to download for free at

This article was submitted by the North Lake Tahoe Chamber/CVB/Resort Association. Visit or call 530-581-8764 for information.

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