Bigger, better, daily: Papers will combine | SierraSun.com
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Bigger, better, daily: Papers will combine

On May 15, the Sierra Sun and its sister paper, the Tahoe World, will unite to publish a daily newspaper. The newspaper will print Monday through Friday and cover the entire North Lake Tahoe and Truckee communities under the Sierra Sun name.

The new daily will operate out of two newsrooms located in Truckee and Tahoe City, employ more editors and reporters and offer more coverage of issues and neighborhoods in a more timely manner. The new Sierra Sun will be free in news racks throughout the Truckee and North Lake Tahoe areas. It will be compact in design and carry daily news and features, local faces and in-depth packages.

The Tahoe World will replace the action as the area’s weekly entertainment magazine. The new Tahoe World, which will publish on Wednesdays, will reflect the bold design and style that has set the World apart and will capture weekly the spirit and energy that Tahoe has to offer. The World will not only include entertainment calendars and features, but also articles on outdoor activities and guides on cool gear and places to go.



“The idea has been alive for the last decade, and community leaders have often requested one newspaper for both communities,” said Jody Poe, publisher for the Sierra Sun and Tahoe World. “We’ve been determining when the timing is right, and we feel this is the right time to produce a daily that will lead us into the future.”

Poe noted it will be more efficient to combine news of North Tahoe and Truckee since the two communities share one school district, several special districts and that many area organizations serve both communities.



Steve Teshara, executive director of the North Lake Tahoe Resort Association, said he thinks combining the news of Truckee and North Tahoe into one publication is a

good idea.

“A coordinated media outlet will help bring the communities together,” Teshara said. “I have been an advocate of this for 25 years and am glad this is happening.”

Lisa Dobey, CEO of the Truckee Tahoe Community Foundation, agreed that one newspaper will bridge the gap that often exists between two interdependent areas

” Truckee and the North Shore.

“Since the Community Foundation was established eight years ago, it’s been frustrating that there hasn’t been a regional vision,” Dobey said. “By having the newspapers combined it will help both sides of the community see the issues we have in common.”

In addition to the daily publication, the Sierra Sun Web site, http://www.sierrasun.com, will feature daily postings of news and community happenings. The Tahoe World Web site, http://www.tahoe-world.com, is getting a total overhaul and include calendars, pod casts, blogs, photo galleries, reviews and community feedback.

Subscribers of the Sierra Sun will continue to receive the paper plus the additional days.

Poe said she hopes the new combination of daily news in the Sierra Sun and weekly entertainment in the Tahoe World is a welcome change and a positive experience. Ultimately, the new newspapers will fulfill the promise to provide comprehensive local news and information while keeping pace with the communities in which they serve.


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