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$50,000 in grants available for North Lake Tahoe events

Special to the Sun

TAHOE CITY, Calif. — The North Lake Tahoe Chamber/CVB/Resort Association is accepting applications through its special event funding program for events taking place in Eastern Placer County.

In total, $50,000 is available for special event grants this funding cycle.

The grant funds are dedicated to supporting the promotion of events outside of the Lake Tahoe market in order to generate increased local and regional business revenue, create media exposure and promote overnight visitation.



Specific eligible expenses covered by the grant include geographic area advertising such TV, radio, print and internet, production and printing of promotional materials such as brochures, fliers and posters, production and printing of directional/informational signage and marketing and promotion in support of events that benefit more than one geographic area of the region, or the region as a whole.

Expenses not covered by the grant include capital investments, salaries, operational overhead, vehicle expenses, food, beverage, entertainment, transportation, supplies, equipment, security, clean-up or facility rentals.



All applications must be received by Sept. 9. Email is the preferred application method. Presentations to the task force begin Sept. 21, and following that, presentations to the Marketing Committee begin Sept. 27. Applicants will be notified Nov. 4 on the status of applications.

Visit bit.ly/2bx9w8z to learn more and to start the application process. Send applications, invoices and final reports to Anna@GoTahoeNorth.com.

This article was provided on behalf of the North Lake Tahoe Chamber/CVB/Resort Association. Visit gotahoenorth.com to learn more.


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