Growing your Tahoe-Truckee business: Why podcasts are important |

Growing your Tahoe-Truckee business: Why podcasts are important

TRUCKEE, Calif. — Tahoe Silicon Mountain next week will host Faydra Koenig to present: “Grow Your Business: How and Why to Start a Podcast Now.”

“As a low-cost, high outcome marketing tactic, podcasting is one of the fastest ways to grow your business. It allows you to show your ideal customers that you are an expert and valued resource, while launching your business into an entirely new realm with minimal effort,” according to a TSM news release. “Nothing comes close to the impact and advantage that podcasting has for reaching a niche market, setting up your business as an authority and providing value to your customers.”

Koenig, a podcaster and Amazon best-selling author who has worked in mental health, social work and family court services, will share both why and how business owners can use the worldwide and affordable technology of podcasting to grow.

Visit to learn more about Koenig.

Tahoe Silicon Mountain’s meeting will be on Monday, March 14, from 6-8 p.m. at Pizza on the Hill in Tahoe Donner at 11509 Northwoods Blvd., Truckee.

A $5 fee includes pizza and salad.

The event will also be livestreamed by and available online as it happens on YouTube: Visit to learn more.

Support Local Journalism


Support Local Journalism

Readers around Lake Tahoe, Truckee, and beyond make the Sierra Sun's work possible. Your financial contribution supports our efforts to deliver quality, locally relevant journalism.

Now more than ever, your support is critical to help us keep our community informed about the evolving coronavirus pandemic and the impact it is having locally. Every contribution, however large or small, will make a difference.

Your donation will help us continue to cover COVID-19 and our other vital local news.

For tax deductible donations, click here.

Start a dialogue, stay on topic and be civil.
If you don't follow the rules, your comment may be deleted.

User Legend: iconModerator iconTrusted User