North Tahoe resort group leader Sandy Evans Hall stepping down
TAHOE CITY, Calif. — Sandy Evans Hall, executive director/CEO of the North Lake Tahoe Resort Association, will step down next summer.
According to a news release provided Wednesday morning from The Abbi Agency, a Reno-based public relations firm the NLTRA contracts with, Evans Hall has announced her resignation, effective July 1, 2017.
She reportedly plans to return to Colorado where her three married daughters and three grandchildren reside.
“My time here has been invaluable,” Evans Hall said in a statement. “In addition to career accomplishments, I have thoroughly enjoyed our local landscape by paddling the entire shoreline of Lake Tahoe, hiking all of the Tahoe Rim Trail (TRT) and 180 miles of the Pacific Crest Trail (PCT).
“The people who comprise our community have become lifelong friends; I appreciate their advocacy and dedication to our incredible destination.”
Evans Hall was announced as NLTRA’s new leader in March 2010. Prior to coming to Tahoe, Hall was executive vice president of the Steamboat Springs Chamber Resort Association in Colorado, where she forged a healthy working relationship with Andy Wirth, current CEO of Squaw Valley Ski Holdings.
According to Wednesday’s press release, NLTRA — which manages tourism and marketing across the North Shore of Lake Tahoe, including Incline Village — will conduct a national search; a hiring committee “will be comprised of key stakeholders who aim to have someone in place by June 1, 2017, with time for overlap and smooth transition.”
The press release lists a series of accomplishments, according to NLTRA, Evans Hall accomplished over the past 6 years, including: overseeing construction of Tahoe City’s Visitors Center, implementation of a Seasonal Visitor Guide to promote North Lake Tahoe as a year-round destination, and helming establish the “Business Association and Chamber Collaborative” — a committee that brings local business partners together to work on joint programs.
“Evans Hall played a vital role among the Lake Tahoe community with her support of the Tahoe City Golf Course purchase, providing opportunity for commercial redevelopment in the area,” the release goes on to say. ”She served as chair of the Tahoe Prosperity Center, was a member of the Orthopedic Advisory Council, and also a member of the Reno-Tahoe Airport Community Outreach Committee.
“Evans Hall also led the coalition to create a transit vision for Placer County, which has now been adopted.”
Position inquiries can be sent to sandy@GoTahoeNorth.com.
There is such a thing as loving a place to death, and with the growing masses visiting Lake Tahoe every year, overtourism is a top issue.