Northstar California GM earns SAMMY Leadership award | SierraSun.com
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Northstar California GM earns SAMMY Leadership award

Staff report
Beth Howard
Courtesy Northstar California |

TRUCKEE, Calif. — Ski Area Management Magazine last week announced that Beth Howard, vice president and general manager at Northstar California Resort, was honored with a 2015 SAMMY Leadership Award.

According to Ski Area Management Magazine’s website, SAMMY Awards are annual, industry-wide honors earned by individuals who will shape the future of the mountain resort industry, and who possess innovative drive, intelligence and dedication for leading the industry to success.

Howard was reportedly one of 12 nominees from around the country for this year’s award. Hiram Towle, general manager, Mt. Ashland, Ore., and Ryan Locher, mountain manager, Bryce, Va., were the other winners.

Winners will be recognized May 3 at the SAMMY Awards event at the National Ski Areas Association conference in San Francisco.

“I am absolutely honored, and this recognition is to be shared with the entire Northstar team, as it was achievable only through the collective ownership of our goals,” Howard said in a statement. “The leadership culture at Northstar is incredibly special. Equally, the Truckee Tahoe community has been integrally supportive throughout my inaugural year, for which I am eternally grateful.”

Howard joined the community last fall when she began her role at the Vail Resorts-owned Northstar. She began her career with Vail Resorts in 1985 as a college intern at Beaver Creek, which led to a 30-year career with the company.


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