Take third annual Reno-Tahoe social media survey | SierraSun.com

Take third annual Reno-Tahoe social media survey

Milena Regos

How much time and money does your business invest in social media? Are you curious about how your competition would answer that question?

Out&About Marketing has opened our third annual Reno-Tahoe Social Media Survey to unveil this information at bit.ly/SMSurvey2014/.

The survey and its results offer a unique opportunity for Reno Tahoe businesses to compare their social media activity to that of their peers.

Last year’s survey revealed that the top five social media and network tools used by businesses were: Facebook, Twitter, video, blog, and LinkedIn.

Do you think the rise in popularity of Pinterest and Instagram and the launch of Facebook’s new algorithm will affect that lineup this year?

Our 2013 survey showed that the top three challenges for marketers were time, measuring effectiveness, and content creation.

Will those concerns remain the same or are marketers more concerned with increasing engagement and keeping up on social media trends this year?

Last year, 34.7 percent planned on increasing their social media marketing budget in 2014 by 5 percent to 10 percent. Will that projection prove accurate? Take our survey to find out.

On top of easy access to the survey results, survey takers will receive Out&About Marketing’s Free Social Media Marketing Success Toolkit with a free content calendar template to keep track of curated content, a free competitive social audit to keep tabs on competitors, a free ROI cheat sheet to show our top ways of measuring ROI, and a free list of our top ten social media tools

We’ll even enter your business in our drawing for a $100 Amazon Gift card to sweeten the deal!

The survey is expected to take approximately 5 minutes, and is expected to close in late November. All submissions are confidential.

In 2013, over 100 businesses participated and Out&About Marketing hopes to expand that number this year.

Milena Regos is principal and founder of Out & About Marketing, an Incline Village-based digital marketing and social media consulting firm. She can be reached for comment at milena@outandaboutmarketing.com. This article first appeared on http://www.outandaboutmarketing.com.

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