Team 3Denim places first in SNC Tahoe business plan contest |

Team 3Denim places first in SNC Tahoe business plan contest

The winning student teams, with the competition’s overall faculty adviser, Ted Parkhill. Clockwise from left: Evan Cook, Brendan Wheelright, Kelly Benson, Parkhill, Brian Gass, Grant Furlan, Marco Gooding, Austin Smith and Bryant Davis.
Courtesy SNC Tahoe |

INCLINE VILLAGE, Nev. — On Tuesday, Feb. 24, a crowd gathered at Sierra Nevada College in Incline Village for the annual Warren and Jalê Trepp Business Plan Competition.

One by one, seven student teams each made five- to seven-minute oral presentations explaining their business idea, carefully estimated financial projections, and strategy for bringing their product to market.

The teams received immediate questions and feedback from the panel of judges before the panel retired to calculate scores and announce winners.

3Denim took home first place and a $4,000 price for their plan to create and sell custom-made jeans based on the customer’s 3D body scan.

Second place and $1,250 went to 5G Biotechnology, presenting a computer-automated, plant-based room air purifier unit. The third place team was Ski Alert, who received a $750 prize for their plans to build an electronic alert system that allows ski patrol to pinpoint a distressed skier’s exact location.

The panel of judges included local entrepreneurs Roland Schumann, Elbridge Stuart and Scott Levy. Earlier in the week, successful business leaders Atam Lalchandani, Dave Collins and Henry Molloy also evaluated written versions of the plans.

In addition to the three winning teams, the judges also heard presentations from Wrap Revival, a team marketing a wrap technology that can place graphics on the top sides of skis and snowboards for rental and fleet branding; Tent It, who are developing a four-in-one product that includes a sleeping bag, sleeping pad and tent that roll into an integrated backpack; BeastBay, an apparel business offering a current and stylized line of clothing to a hip crowd; and Zap, an online real estate brokerage platform that will help sellers create professional listings.

All the teams except for BeastBay intend to continue to refine and improve their strategy, written business plans, and oral presentations in preparation to enter the 2015 D.W. Reynolds Governor’s Cup Business Plan Competition in April.

This article was submitted to the Bonanza by SNC Tahoe. Learn more at

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