Lake Tahoe governing agency publication wins PR award
LAKE TAHOE — Tahoe In Depth, the environmental newspaper the Tahoe Regional Planning Agency created two years ago, was recognized with a Silver Spike award at the Sierra Nevada Chapter of the Public Relations Society of America annual awards ceremony on Oct. 30.
Silver Spike awards recognize the northern Sierra region’s best public relations and communications campaigns, said Anne McMillin, president of the PR Society.
TRPA published the first edition of Tahoe In Depth in December 2012. It is a biannual publication with a circulation of 40,000.
TRPA partnered with other agencies to fund and launch the newspaper to meet what TRPA said was “a demand for accurate information about efforts to protect and restore Lake Tahoe and provide information about how people can help those efforts,” according to a news release.
Contributing partners to Tahoe In Depth include TRPA, U.S. Forest Service Lake Tahoe Basin Management Unit, U.S. Fish and Wildlife Service, U.S. Environmental Protection Agency, Bureau of Reclamation, Nevada Division of State Lands, Nevada Division of Environmental Protection, Nevada Department of Wildlife, Lahontan Regional Water Quality Control Board, California Tahoe Conservancy, Tahoe Transportation District, Tahoe Resource Conservation District, Incline Village General Improvement District, Tahoe City Public Utility District, Tahoe Water Suppliers Association, Lake Tahoe Aquatic Invasive Species Program, Barton Health, University of California, Davis, University of Nevada, Reno, Washoe Tribe, Tahoe Fund, and League to Save Lake Tahoe.
The next issue of Tahoe In Depth will be published in early December 2014. People can read the publication and subscribe at http://www.tahoeindepth.org.