Kings Beach business owners form new association
KINGS BEACH, Calif. and#8212; A new business organization in Kings Beach aims to represent small business owners located in its downtown corridor and to give them a voice regarding important community issues, officials said this week.
In its beginning phase, the recently formed Kings Beach Downtown Association and#8212; spearheaded by John Wainscoat of Brockway Bakery and Carolyn Nixon, owner of Robin’s Nest and#8212; is considering initiatives such as strategic placement of garbage cans throughout the downtown corridor to prevent litter and the facilitation of aesthetic renovations to some store fronts, Nixon said.
She said the association collects a $25 membership fee, and it has preliminary plans to coordinate fundraisers to generate money for those and other potential initiatives.
and#8220;The intent (of KBDA) is to give Kings Beach business and property owners a voice,and#8221; Nixon said. and#8220;We want to be heard.and#8221;
The downtown association was not formed to compete with the North Tahoe Business Association, Nixon said, which already represents a number of Kings Beach businesses and others along Tahoe’s North Shore.
and#8220;The NTBA operates on a different level, as they are more of an overseer of the entire North Shore,and#8221; Nixon said. and#8220;Truckee, Tahoe City and Incline Village all have their own business alliances, and we wanted to form one to represent the specific interests of our little community.and#8221;
According to a June 15, 2010, letter from Robert Kramer, president of the association’s board of directors, KBDA’s mission is to and#8220;promote and support the today and future economic growth of the Kings Beach Downtown.and#8221;
The organization is recognized with 501(c)6 nonprofit status. According to the Internal Revenue Service, a 501(c)6 organization is a business league designed to promote a common interest and not engage in any for-profit business.
Kym Fabel, manager of the North Lake Tahoe Chamber of Commerce and#8212; which represents various North Shore businesses and#8212; said she wishes business owners in Kings Beach would work within the confines of the already-established NTBA.
and#8220;If the businesses in Kings Beach don’t like the way the NTBA is being run, they should get on the board and change it,and#8221; she said.
Fabel said she believes joining forces on one overarching association allows business owners to stretch their energy and dollars further; creating smaller business associations, however, leads to fragmentation and a diversity of interests.
Trish Kelly, a member of Applied Development Economics and#8212; a Sacramento-based firm responsible for the organization of the Lake Tahoe Basin Prosperity Plan and#8212; has said in past interviews that fragmentation of a marketing message is one of the significant impediments to the basin’s achievement of economic vitality.
NTBA Executive Director Cheri Sprenger declined comment for this story, as she hasnand#8217;t had enough time to fully review KBDA.
Support Local Journalism
Support Local Journalism
Readers around Lake Tahoe, Truckee, and beyond make the Sierra Sun's work possible. Your financial contribution supports our efforts to deliver quality, locally relevant journalism.
Now more than ever, your support is critical to help us keep our community informed about the evolving coronavirus pandemic and the impact it is having locally. Every contribution, however large or small, will make a difference.
Your donation will help us continue to cover COVID-19 and our other vital local news.
Start a dialogue, stay on topic and be civil.
If you don't follow the rules, your comment may be deleted.
User Legend: Moderator Trusted User
Friends of the Truckee Library gave a presentation at Tuesday’s Truckee Town Council meeting, providing an update on work to ensure a new library while asking for further support for the project.