Mountain High BNI specializing in business referrals | SierraSun.com

Mountain High BNI specializing in business referrals

A networking organization specializing in business referrals among members, is developing its newest chapter, Mountain High BNI in the Truckee area. There are already 40 chapters meeting in Northern California.

“BNI is a great way for businesses to experience growth by duplicating their marketing efforts through word-of-mouth. We only accept one person per profession, therefore once someone has been accepted as a member, none of their competitors can participate,” said John Lisle, Director of BNI for the Central Valley Region.

BNI was founded in 1985 by Ivan R. Misner, Ph.D., and now has more than 5,000 chapters, with more than 105,000 members throughout the U.S. and 39 other countries. The organization generated more than 5,500,000 referrals for member businesses in 2007 alone, which resulted in more than $2.2 billion worth of business to the members.

“Our style of networking is based on the philosophy ‘Givers Gain’; if I help you, then you’ll help me and we’ll all do better business,” says Dr. Ivan Misner, Founder of BNI who has also authored five books on the subject of word-of-mouth marketing including, “The World’s Best-Known Marketing Secret,” “Seven Second Marketing,” “Business By Referral” and the New York Times best-seller “Masters of Networking.”

The Mountain High BNI chapter is looking for professional business people to whom they can refer business. Anyone who is interested in generating a steady source of referral business is welcome.

Call the BNI Central Valley office for further information at (888) 794-9287. Check out the organization’s Web site: http://www.bnicentralvalley.com.