Letter to the Editor: Have we been Aspenized? | SierraSun.com

Letter to the Editor: Have we been Aspenized?

Dave Wallace
Truckee

I’m getting a lot of e-mails about and#8220;Buying localand#8221; for Christmas. I would love to do that.

I could drive two minutes to downtown, Gateway or beyond, and save myself many hours of commuting. But there is a problem: the merchants, many of them, are not interested in my business at all.

Do I want a pair of $265 jeans with tears at the seams and holes in the knees at a Northstar boutique? I don’t think so. Or perhaps a $300-plus sweater for my wife from a shop on commercial row? She would kill me. Or a $3,700 bicycle from, well, you know. I guess not.

I do shop, you know. But I’m a local, not someone who flies in on his private jet and needs a bauble for his girlfriend. Twenty years ago I would gripe about this when I visited Aspen. Now we have been and#8220;Aspenized.and#8221;

Think about it merchants. There are 14,000 people here just like me, some make more, some make less, but heck, we would rather not travel 80 miles round trip to shop, or wait weeks for the stuff to come from the online store. But in these trying times, we can’t afford you.