The Deep End offers Tahoe-area teens a night out
August 22, 2007
The scene at The Deep End Friday departed little from its predecessor known as Pierce Street Annex ” the girls wore tank tops and miniskirts and the guys dressed in board shorts and straight-billed caps.
But, this time around, the patrons were all youths from 15 to 20 years old.
The Deep End, which opened its Tahoe City doors Friday, is an upscale dance club aiming to give teens from North Tahoe, Truckee, the South Shore and even Reno something new to do.
Hip-hop and dance beats reverberate through the front door, dancing colored lights decorate the inside walls and the bar is fully stocked ” with sodas and energy drinks.
And while you might not get carded at the entrance, adults over 20 aren’t permitted through the front doors.
It’s part of the mystique, owner JoJo Saunders explained.
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“It’s not about the adults. We didn’t make this for Mom,” he said.
Some teens on Friday balked at the $20 cover charge ” which includes one free drink ticket ” but they were hopeful the club would catch on and prices could be lowered.
“This is going to be cool. We need more people though. The word needs to get out,” said 17-year-old Gavin Lurn of Squaw Valley. “It’s cool to have a place to get together.”
Justine Multon, 17, agreed.
“It’s opening night and we want to see what it’s like. And dance,” said the Squaw Valley teen.
The Deep End was first slated to open its doors earlier this summer but was delayed by the construction and permitting process.
The club will operate year-round on the weekends and on Wednesday and Thursday nights when school is not in session.
Besides the owner and a few adult volunteers, teens staff the operation ” DJ’s spin hip-hop and electronic music, bouncers man the door and servers pour non-alcoholic beverages. Once club owners receive further permitting, The Deep End will also serve food.
Rent is notoriously expensive in Tahoe City, and Saunders said he is apprehensive about launching late in the summer, but hopeful the local teens will frequent his club.
“I’m opening up right now in the slow time. But there are a lot of kids up here. A lot of kids in Reno already know about it,” said Saunders.
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