Shaun White signs deal with Vail, names Northstar-at-Tahoe his home mountain
TRUCKEE, Calif. and#8212; Shaun White, arguably the biggest name in winter sports, is set to make his home at a Truckee-area mountain.
White, 24, a two-time Olympic gold medalist snowboarder, signed an agreement with Val Resorts, Inc., to represent the six-resort corporation and make Truckee’s Northstar-at-Tahoe his home resort, Vail announced Tuesday.
Vail did not release the terms of the contract, beyond the fact it is a multi-year partnership and White will design his own 22-foot halfpipe at the resort. In addition, $5 from each Epic Pass (which provides access to all Vail resorts for $649 for adults) will go to White’s chosen charity, the St. Jude Children’s Research Hospital., according to a press release
and#8220;Shaun White is the ultimate personification of the new energy and vibrancy we see across the mountain resort industry. Shaun’s creativity and innovation has led the way for the self-expression we see in the halfpipes and terrain parks at all six of our resorts. Shaun embodies the same leadership we aspire to at Vail Resorts, as we constantly look for ways to improve and re-invent the guest experience,and#8221; said Rob Katz, chairman and chief executive officer of Vail Resorts. and#8220;We are excited to partner with Shaun and are thrilled to start our collaboration with a promotion that allows us to celebrate his creativity and commitment to give back to those in need.and#8221;
White is a dominant snowboarder, earning Olympic halfpipe gold in 2006 in Torino, Italy; and again in 2010 at Vancouver, Canada.
White is the first and only snowboarder to win four consecutive gold medals in the Winter X Games Halfpipe competition.
and#8220;This feels like a homecoming because I have spent so much time riding at most of Vail Resorts’ mountains,and#8221; said White. and#8220;With Northstar as my home mountain, I now have the ideal place to train and continue to grow as an athlete and I am looking forward to all the possibilities this partnership brings.and#8221;
Combining his success in skateboarding, White is the first athlete to compete and medal in two different sports in both the Summer and Winter X Games in 2003 and again in 2011.
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