Sierra Sun sister papers to add fee for premium website content
CARSON CITY, Nev. andamp;#8212; Technology in the newspaper business has progressed tremendously for the past 10 years andamp;#8212; especially since 2006, when readers began to view their news online.The Internet reached additional audiences, and readers can access our news from anywhere in the world to see what their friends are doing and what is happening in Carson City.Although website stories and the Nevada Appeal’s e-edition have attracted readers, the print edition has still held its own. And despite the convenience of accessing the website for news and community information, newspapers must still pay their employees to gather and write the news.Because of the shift in the industry, the Nevada Appeal, along with other Swift Communications newspapers in the West, will begin charging subscribers to read premium online content. The paid website subscription, known as All Access, will begin Nov. 2.All our readers will receive a free VIP pass to view the entire site for the first month.Once the trial period expires on Nov. 30, online readers will have the option of viewing all of the website by purchasing an All Access pass. Those who sign up by Nov. 30 will be automatically entered into a drawing for an iPad.Print subscribers will be able to enjoy the premium features on http://www.nevadaappeal.com in addition to their print subscriptions by paying an additional monthly fee.Readers will be able to visit http://www.nevadaappeal.com and read one main story and some breaking news without paying. They’ll also be able to browse the newspaper’s photo gallery, obituaries, classified ads, the Web calendar and the Appeal’s online chatroom, Cover It Live.Readers should call 775-882-2515 to inquire about our online and print packages.Appeal sister newspapers the Lahontan Valley News and the Record-Courier in Gardnerville will also start charging for full access to their websites.andamp;#8220;Newspapers, like almost every other business, are having to do more with fewer resources in this economy,andamp;#8221; said the Appeal’s editor, Dennis Noone. andamp;#8220;Asking readers to pay a couple of dollars a month for premium Carson City news and features andamp;#8212; content that can’t be had anywhere else andamp;#8212; is a reasonable request.andamp;#8221;
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