Downtown Truckee Wine Walk & Shop announces People’s Choice awards |

Downtown Truckee Wine Walk & Shop announces People’s Choice awards

TRUCKEE, Calif. – On Saturday Oct. 6, 2012, Switchback PR + Marketing hosted the ninth annual Downtown Truckee Wine, Walk & Shop. The event brought more than 1,000 people to historic downtown Truckee and raised money for the Family Resource Center of Truckee, the nonprofit beneficiary. After wine tasting, food sampling and shopping, guests were invited to vote on their favorite restaurant, shop and winery.This year, 42 merchants in downtown Truckee participated in the wine walk, making 2012 the biggest wine walk to date. Each shop featured one winery for tasting, with 19 food stops offering a food and wine pairing.When the votes were counted, Dragonfly flew to the top of the chart taking first place, with Trokay Caf following as a strong second. White Buffalo and The Niche tied for favorite shop. Participants chose Lucchesi Vineyards and Winery as the top winery with Rombauer a close runner up. The Downtown Truckee Wine, Walk & Shop is a fundraising event produced by Switchback PR + Marketing, Inc.Switchback PR congratulates the winners and thanks participating shops, restaurants, wineries, volunteers and sponsors.This year’s sponsors included Tahoe Mountain Club, The Weekly, Sierra Sun, Sierra Heritage Magazine, Truckee Chamber of Commerce, White Buffalo, Chase International, Canyon Springs of Truckee, Downtown Truckee Merchants Association, Northstar California, Morrison Sales Team, Mountain Home Center, Aspen Leaf Interior Design, Keller Williams, The Truckee Sports Exchange, The Rock Garden, Martis Camp Community Association, Teichert/Stonebridge Properties, and The Office BOSS.For more information visit or call 530-550-2252.

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