Faces in the Crowd: Paco Lindsay | SierraSun.com
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Faces in the Crowd: Paco Lindsay

Lara Mullin, Sierra Sun

Name: Paco Lindsay

Age: “Not quite 50”

Occupation: Owner, Paco’s Truckee Bike and Ski

Place of birth: Iowa

Moved to Truckee: 1976

Growing up in Iowa in the late 1950s and ’60s, Paco Lindsay never imagined that mountain sports would become such a staple in his personal and professional life. As a student in Iowa City, he discovered the sport of biking and nearly 30 years later continues to practice this sport that he dubs his “true love.”

Paco, owner of Paco’s Truckee Bike and Ski, moved to the Truckee area 25 years ago and has since been a local source for bicycle repair, retail and trail information.

Upon his arrival in town, he was working as a cook in a local restaurant and was constantly sought after by his friends and neighbors in need of bicycle repair and maintenance.

“That is really how it happened. Not that I wasn’t motivated, but all of the work that kept coming my way really started my business in motion,” said Lindsay.

In its infancy, Paco’s bike business was nothing more than a shop in his garage in an old house in downtown Truckee. As word spread of his skills, so did the shop’s parameters, until it became what is now a fully equipped store with everything from road bikes and mountain bikes to cross country skis and snowshoes.

As a bicyclist and shop owner since 1979, Paco has witnessed dramatic changes in the sport of cycling with the advent of mountain biking sweeping the youth of America in the early 1980s. The increased publicity and knowledge of cycling has also transformed what was once a fairly alternative sport to a mainstream cultural event.

“I saw the whole revolution happen,” laughed Paco. “Kids in the seventies wanted nothing to do with the road bikes that their parents loved and so they looked to mountain biking as a new alternative. Today, I am finding more and more kids returning to road bikes and retiring their mountain bikes.”

Paco’s love for biking has changed his personal life as much, if not more than, the sport itself has changed. He met his wife when she was patronizing his shop and spends his vacations traveling to watch races like last summer’s Tour de France.

If given his choice of locale for mountain biking and running the roads, Paco admits he would probably escape to the European Alps for a while, but would return to Truckee, where he has spent more than half of his life exploring the variety of trails and roads of the basin on two wheels.

Want to nominate an interesting local personality to appear in “Faces in the Crowd”? Call 587-6061.


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