Tech Talk brings Mac into its world |

Tech Talk brings Mac into its world

This month Sierra Tech Center would like to introduce Brian Prestowitz as a welcome addition to our computer technology team. Brian, whose nickname is “Mac Surgeon” is now our Apple specialist. His experience is extensive having earned his way up through the ranks at Apple in the Bay Area to “Apple Genius.”

“I want to keep our customers happy and their Apple products healthy – and that’s easier to do on Apples then on a Windows PC,” says Brian. “Apple has proven itself first in schools and later in businesses of all sizes to be very economical when it comes to long-term maintenance costs.”

Prior to adding Brian to our team, we had very few customers asking for help with Apple computers. In the past several months the demand for Mac service here in Truckee and the North Shore has increased quite a bit. According to their third quarter results, which was posted this past July 19, Apple said they shipped more than 1.3 million Macintosh computers and more than 8.1 million iPods during the quarter. That’s a 12 percent growth in Macs and 32 percent growth in iPods over the same quarter a year ago.

Our local artists, photographers, and hopeful filmmakers are increasingly getting into the digital multi-media arena using Apple equipment and software. Brian is no stranger to what it takes to get up and running. He has created both short and full-length feature films and worked with digital photographs using Macintosh and Apple software. On top of that Brian composes his own music, which has become popular in Japan.

Today, Brian begins contributing to Sierra Tech Center’s educational outreach by telling Sierra Sun’s readers about a few misconceptions we may have concerning the Macintosh.

Brian Prestowitz is now part of the Sierra Tech Center, LLC team that includes Johnny Pierce, their lead PC technician. Sierra Tech Center is located at 13101 Brockway Road in Truckee. The local LLC serving North Shore and Truckee offer computer sales and service, commonly used parts and accessories, as well as wired and wireless networking solutions. Although they do not offer free technical support, they do offer customers and visitors free educational materials at their resource center. Call 587-6682 or e-mail

If you want to save space when importing music, convert the file to an MP3 format and delete the original file. Click on “Advanced” and select “Convert.” You can always change the convert settings in iTunes “Preferences” under “Advanced” and click on “Importing.” There you may change it to ACC, AIFF, MP3 or WAV files.

By Brian Prestowitz

Tech Talk

A Mac NEVER gets a virus.


Any computer can get a virus, even the computer inside your car if you plug that into another computer. The truth is that for more than 114,000 viruses attacking PCs there are approximately 10,000 viruses attacking Macs. Products such as Virus Barrier or McAfee software can remedy any virus that comes your way. By the way, viruses that are made for Mac rarely ever cause problems with the operating system, but they can corrupt your data.

A Mac NEVER gets Spyware


At least it’s true for now. But as the population of Macintosh users grow, this may also become false.

A Mac can’t run on Windows


Software like Bootcamp and Virtual PC make this possible. And with the new emulators that are being introduced soon … well, the void between a PC and Mac is about to get a whole lot smaller.

It’s impossible to transfer data between a PC and a Mac


Not only can a Mac transfer files to a PC but they can also share data, thanks to ports like the USB (Universal Serial Buss), Firewire, and ethernet.

Discovery Channel (

Brian loves this site. “It’s downright cool,” he says. “It’s loaded with information of just about anything, and I love their unusual products they offer.” If you’re on Brian’s Christmas list, the gift will most likely be purchased from the Discovery Channel Web site.

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